:root{--wine:#92213c;--wine-dark:#651126;--gold:#d68536;--graphite:#514b49;--ink:#272321;--cream:#f6f2ed;--white:#fff;--line:rgba(81,75,73,.18);--max:1240px}*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;color:var(--graphite);font-family:Manrope,Arial,sans-serif;font-size:16px;line-height:1.7;background:#fff}body,button,a{-webkit-font-smoothing:antialiased}img{display:block;max-width:100%}a{color:inherit;text-decoration:none}.container{width:min(var(--max),calc(100% - 48px));margin-inline:auto}.section{padding:130px 0}.skip-link{position:fixed;z-index:1000;left:16px;top:-80px;background:#fff;padding:12px 18px}.skip-link:focus{top:16px}.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0,0,0,0)}:focus-visible{outline:3px solid var(--gold);outline-offset:4px}.site-header{position:fixed;z-index:100;inset:0 0 auto;height:92px;transition:.3s;background:linear-gradient(to bottom,rgba(20,12,10,.45),transparent);color:#fff}.site-header.scrolled{height:76px;background:rgba(255,255,255,.97);color:var(--graphite);box-shadow:0 1px 0 var(--line)}.nav-wrap{height:100%;display:flex;align-items:center;gap:38px}.brand{width:196px;height:56px;overflow:hidden;display:flex;align-items:center}.brand img{width:100%;filter:brightness(0) invert(1);transition:.3s}.scrolled .brand img{filter:none}.nav{display:flex;gap:28px;margin-left:auto;align-items:center}.nav a{font-size:13px;font-weight:600;letter-spacing:.02em}.nav a:after{content:"";display:block;width:0;height:1px;background:var(--gold);transition:.25s}.nav a:hover:after{width:100%}.button{display:inline-flex;align-items:center;justify-content:center;gap:18px;min-height:58px;padding:0 25px;border:1px solid var(--wine);background:var(--wine);color:#fff;font-weight:700;font-size:13px;letter-spacing:.025em;transition:.25s}.button:hover{transform:translateY(-2px);background:var(--wine-dark)}.button-small{min-height:45px;padding:0 18px}.button-gold{background:var(--gold);border-color:var(--gold);color:#21150c}.button-gold:hover{background:#e09a53}.menu-toggle{display:none;background:none;border:0;width:44px;height:44px;padding:10px}.menu-toggle span:not(.sr-only){display:block;height:2px;background:currentColor;margin:5px 0}.hero{position:relative;min-height:780px;height:100svh;color:#fff;display:flex;align-items:center;overflow:hidden}.hero-photo{position:absolute;inset:0;background:url('../assets/photos/hero.webp') center 38%/cover no-repeat;transform:scale(1.01)}.hero-shade{position:absolute;inset:0;background:linear-gradient(90deg,rgba(33,11,14,.88) 0%,rgba(45,16,18,.72) 46%,rgba(20,15,12,.18) 76%),linear-gradient(0deg,rgba(0,0,0,.24),transparent 50%)}.hero-content{position:relative;padding-top:78px}.eyebrow{text-transform:uppercase;color:var(--wine);font-size:11px;font-weight:700;letter-spacing:.18em;margin:0 0 26px;display:flex;align-items:center;gap:12px}.eyebrow:before{content:"";width:38px;height:1px;background:var(--gold)}.eyebrow.light{color:#fff}.hero h1,.section h2,.belief h2,.manifesto h2,.final-cta h2{font-weight:500;letter-spacing:-.045em;line-height:1.02;margin:0;color:var(--ink)}em{font-family:"Cormorant Garamond",Georgia,serif;font-weight:600;color:var(--wine)}.hero h1{font-size:clamp(50px,5.8vw,82px);color:#fff;max-width:850px}.hero h1 em{color:#efad68}.hero-copy{max-width:670px;font-size:18px;margin:28px 0 34px;color:rgba(255,255,255,.87)}.microcopy{font-size:12px;max-width:480px;color:rgba(255,255,255,.68);margin:16px 0}.scroll-cue{position:absolute;right:5%;bottom:44px;text-transform:uppercase;font-size:9px;letter-spacing:.2em;display:flex;gap:12px;align-items:center}.scroll-cue span{width:50px;height:1px;background:#fff}.split-heading{display:grid;grid-template-columns:1.25fr .75fr;gap:10%;align-items:end}.section h2{font-size:clamp(40px,4.4vw,64px)}.lead{font-size:19px;line-height:1.65}.problem-grid{margin-top:80px;display:grid;grid-template-columns:.35fr 1.65fr;gap:40px}.problem-index{font-family:"Cormorant Garamond",serif;font-size:34px;color:var(--gold)}.problem-list{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:1fr 1fr}.problem-list li{border-top:1px solid var(--line);padding:23px 20px;font-weight:600}.problem-list li span{font-size:10px;color:var(--gold);margin-right:22px}.belief{background:var(--wine);color:#fff;padding:130px 0}.belief-grid{display:grid;grid-template-columns:.32fr 1.05fr .63fr;gap:7%;align-items:start}.belief h2{color:#fff;font-size:clamp(38px,4.5vw,64px)}blockquote{margin:55px 0 0;padding:30px 0 0;border-top:1px solid rgba(255,255,255,.28);font-family:"Cormorant Garamond",serif;font-size:32px;line-height:1.2}blockquote em{color:#f1aa61}.belief-grid>p:last-child{margin-top:85px;color:rgba(255,255,255,.78)}.center{text-align:center}.center .eyebrow{justify-content:center}.center h2{max-width:940px;margin:auto}.growth-flow{display:grid;grid-template-columns:repeat(4,1fr);margin-top:90px;padding:0;list-style:none;counter-reset:item}.growth-flow li{position:relative;border-top:1px solid var(--wine);padding:28px 8px;text-transform:uppercase;font-size:15px;letter-spacing:.1em;font-weight:700}.growth-flow li:not(:last-child):after{content:"→";position:absolute;right:14px;color:var(--gold)}.growth-flow span{font-size:10px;color:var(--gold);display:block;margin-bottom:9px}.pillars{background:var(--cream)}.section-intro{display:grid;grid-template-columns:1fr 1fr;gap:20px}.section-intro .eyebrow{grid-column:1/-1}.section-intro>p:last-child{align-self:end;max-width:460px}.pillar-grid{display:grid;grid-template-columns:repeat(4,1fr);margin-top:72px;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.pillar-grid article{padding:38px 26px 40px;border-right:1px solid var(--line)}.pillar-grid article:last-child{border:0}.line-icon{font-family:Georgia;font-size:38px;color:var(--wine);display:block;height:62px}.pillar-grid small{color:var(--gold)}.pillar-grid h3{font-size:19px;color:var(--ink);line-height:1.3;margin:18px 0}.pillar-grid p{font-size:14px;line-height:1.65}.method{background:var(--wine-dark);color:#fff}.method-layout{display:grid;grid-template-columns:.86fr 1.14fr;gap:8%;align-items:center}.method-photo{position:relative}.method-photo img{width:100%;height:620px;object-fit:cover;filter:saturate(.72) contrast(1.04)}.method-photo:after{content:"";position:absolute;inset:0;background:linear-gradient(0deg,rgba(101,17,38,.45),transparent 50%)}.method-photo>span{position:absolute;z-index:1;bottom:25px;left:27px;color:#fff;font-family:"Cormorant Garamond",serif;font-style:italic;font-size:23px}.method-content h2{color:#fff}.method-content h2 em{color:#efad68}.steps{list-style:none;margin:55px 0 0;padding:0}.steps li{display:grid;grid-template-columns:60px 1fr;border-top:1px solid rgba(255,255,255,.17);padding:20px 0}.steps li>span{color:var(--gold);font-size:11px}.steps h3{margin:0;color:#fff;font-size:17px}.steps p{margin:5px 0 0;color:rgba(255,255,255,.65);font-size:14px}.manifesto{padding:150px 0;text-align:center}.quote-mark{display:block;color:var(--gold);font-family:Georgia;font-size:82px;height:65px}.manifesto h2{font-size:clamp(43px,5vw,72px)}.manifesto p{max-width:660px;margin:34px auto 0}.audience{background:var(--cream)}.audience-grid{display:grid;grid-template-columns:1fr .8fr;gap:12%;align-items:center}.audience-grid ul{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:1fr 1fr}.audience-grid li{padding:17px 0;border-bottom:1px solid var(--line);font-weight:600;color:var(--ink)}.audience-grid li:before{content:"+";color:var(--gold);margin-right:14px}.analysis{background:var(--wine);color:#fff}.analysis-grid{display:grid;grid-template-columns:1fr .65fr;gap:12%;align-items:end}.analysis h2{color:#fff}.analysis h2 em{color:#efad68}.analysis-grid>div>p:not(.eyebrow){max-width:660px;color:rgba(255,255,255,.78);margin:28px 0 35px}.analysis ul{list-style:none;margin:0;padding:0;border-top:1px solid rgba(255,255,255,.25)}.analysis li{padding:17px 0;border-bottom:1px solid rgba(255,255,255,.2)}.analysis li:before{content:"✓";color:var(--gold);margin-right:15px}.final-cta{min-height:720px;position:relative;display:flex;align-items:center;color:#fff}.final-photo,.final-overlay{position:absolute;inset:0}.final-photo{background:url('../assets/photos/conversation.webp') center 45%/cover}.final-overlay{background:linear-gradient(90deg,rgba(36,16,15,.9),rgba(36,16,15,.66) 55%,rgba(36,16,15,.25))}.final-cta .container{position:relative}.final-cta h2{color:#fff;font-size:clamp(42px,5vw,68px);max-width:870px}.final-cta h2 em{color:#efad68}.final-cta p:not(.eyebrow){max-width:650px;margin:28px 0 35px}footer{background:#231e1d;color:#fff;padding:75px 0 25px}.footer-grid{display:grid;grid-template-columns:1fr .5fr .5fr;gap:80px}.footer-grid img{width:310px;filter:none}.footer-grid div{display:flex;flex-direction:column;align-items:flex-start}.footer-grid p{text-transform:uppercase;color:var(--gold);font-size:10px;letter-spacing:.18em}.footer-grid a{font-size:14px;color:rgba(255,255,255,.74);margin:3px 0}.footer-bottom{border-top:1px solid rgba(255,255,255,.12);margin-top:50px;padding-top:22px;display:flex;justify-content:space-between;color:rgba(255,255,255,.4);font-size:10px}.whatsapp-float{position:fixed;z-index:90;right:22px;bottom:22px;background:#fff;color:var(--wine);box-shadow:0 8px 35px rgba(0,0,0,.2);width:54px;height:54px;border-radius:50%;display:flex;align-items:center;justify-content:center}.whatsapp-float svg{width:27px;fill:currentColor}.whatsapp-float span{position:absolute;right:62px;background:#231e1d;color:#fff;padding:7px 10px;font-size:11px;white-space:nowrap;opacity:0;transform:translateX(5px);transition:.2s;pointer-events:none}.whatsapp-float:hover span{opacity:1;transform:none}.reveal{opacity:0;transform:translateY(22px);transition:opacity .7s ease,transform .7s ease}.reveal.visible{opacity:1;transform:none}
@media(max-width:900px){.section,.belief{padding:95px 0}.container{width:min(100% - 32px,var(--max))}.nav-cta{display:none}.menu-toggle{display:block;margin-left:auto}.nav{position:absolute;top:76px;left:0;right:0;display:none;flex-direction:column;align-items:flex-start;background:#fff;color:var(--graphite);padding:25px 24px;box-shadow:0 20px 30px rgba(0,0,0,.12)}.nav.open{display:flex}.site-header:not(.scrolled) .nav{top:82px}.brand{width:170px}.hero{min-height:720px}.hero-shade{background:linear-gradient(90deg,rgba(35,11,14,.9),rgba(35,11,14,.56)),linear-gradient(0deg,rgba(0,0,0,.35),transparent)}.hero h1{font-size:clamp(43px,10vw,68px)}.split-heading,.belief-grid,.method-layout,.audience-grid,.analysis-grid{grid-template-columns:1fr}.split-heading{gap:35px}.problem-grid{grid-template-columns:1fr}.problem-index{display:none}.belief-grid{gap:25px}.belief-grid>p:last-child{margin-top:10px}.growth-flow{grid-template-columns:1fr 1fr}.pillar-grid{grid-template-columns:1fr 1fr}.pillar-grid article:nth-child(2){border-right:0}.section-intro{grid-template-columns:1fr}.method-photo img{height:480px}.analysis-grid{gap:55px}.final-cta{min-height:650px}.footer-grid{grid-template-columns:1fr 1fr}.footer-grid img{grid-column:1/-1}.footer-bottom{gap:20px}}
@media(max-width:560px){.section,.belief{padding:76px 0}.site-header{height:76px}.hero{min-height:760px}.hero-content{padding-top:60px}.hero h1{font-size:43px}.hero-copy{font-size:16px}.button{width:100%;padding-inline:15px}.scroll-cue{display:none}.section h2,.belief h2{font-size:39px}.problem-grid{margin-top:50px}.problem-list{grid-template-columns:1fr}.growth-flow{grid-template-columns:1fr;margin-top:55px}.growth-flow li:not(:last-child):after{content:"↓"}.pillar-grid{grid-template-columns:1fr}.pillar-grid article{border-right:0;border-bottom:1px solid var(--line)}.method-photo img{height:370px}.method-content{margin-top:15px}.manifesto{padding:95px 0}.audience-grid ul{grid-template-columns:1fr}.analysis-grid{gap:40px}.final-cta{min-height:720px}.final-overlay{background:rgba(35,11,14,.72)}.footer-grid{grid-template-columns:1fr;gap:35px}.footer-grid img{grid-column:auto;width:260px}.footer-bottom{flex-direction:column}.whatsapp-float span{display:none}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{animation:none!important;transition:none!important}.reveal{opacity:1;transform:none}}
.button{border-radius:8px}.button-whatsapp-icon{font-size:18px;line-height:1;flex:0 0 auto}.nav-cta .button-whatsapp-icon{font-size:16px}.whatsapp-float>i{display:block;font-size:28px;line-height:1}

/* Refinamento estrutural e responsivo */
html{scroll-padding-top:92px}
section[id]{scroll-margin-top:92px}
.nav-mobile-cta,.belief-copy-mobile{display:none}
.analysis-grid{grid-template-areas:"copy list" "action list";align-items:end}
.analysis-copy{grid-area:copy}
.analysis-grid>ul{grid-area:list}
.analysis-action{grid-area:action;margin-top:30px}
.analysis-grid>.analysis-copy>p:not(.eyebrow){max-width:660px;color:rgba(255,255,255,.78);margin:28px 0 0}

@media (min-width:901px) and (max-width:1100px){
  .section,.belief{padding-block:105px}
  .nav-wrap{gap:22px}
  .nav{gap:18px}
  .pillar-grid{grid-template-columns:1fr 1fr}
  .pillar-grid article:nth-child(2){border-right:0}
  .pillar-grid article:nth-child(-n+2){border-bottom:1px solid var(--line)}
}

@media (max-width:900px){
  html{scroll-padding-top:76px}
  section[id]{scroll-margin-top:76px}
  body.menu-open{overflow:hidden}
  .site-header{height:76px;padding-top:env(safe-area-inset-top)}
  .site-header.scrolled{height:76px}
  .nav{top:76px;max-height:calc(100svh - 76px);overflow-y:auto;padding:18px 24px calc(24px + env(safe-area-inset-bottom));gap:4px}
  .site-header:not(.scrolled) .nav{top:76px}
  .nav a{display:flex;align-items:center;width:100%;min-height:48px;font-size:15px}
  .nav a:after{display:none}
  .nav-mobile-cta{display:inline-flex!important;margin-top:12px;justify-content:center;color:#fff!important}
  .nav-mobile-cta .button-whatsapp-icon{font-size:17px}
  .menu-toggle{min-width:48px;min-height:48px}
  .menu-toggle{color:inherit}
  .scroll-cue{display:none}

  .hero{height:auto;min-height:max(680px,100svh);padding:118px 0 64px;align-items:center}
  .hero-content{padding-top:0}
  .hero h1{font-size:clamp(2.55rem,7.2vw,4.25rem);line-height:1.04;letter-spacing:-.035em;overflow-wrap:normal}
  .hero-copy{font-size:17px;line-height:1.62;max-width:620px}
  .hero .button{min-height:54px}

  .problem-grid{margin-top:56px}
  .problem-list{display:block}
  .problem-list li{display:grid;grid-template-columns:42px 1fr;align-items:baseline;padding:20px 0;border-top:1px solid var(--line);font-size:16px}
  .problem-list li span{margin:0;font-size:10px}
  .problem-list li:last-child{border-bottom:1px solid var(--line)}

  .belief-copy-desktop{display:none}
  .belief-copy-mobile{display:inline}
  .belief-grid>p:last-child{font-size:16px;line-height:1.65}
  blockquote{font-size:30px;margin-top:38px}

  .growth-flow{position:relative;display:block;margin-top:58px;padding-left:0}
  .growth-flow:before{content:"";position:absolute;top:22px;bottom:42px;left:15px;width:1px;background:rgba(146,33,60,.28)}
  .growth-flow li{border:0;padding:0 0 38px 48px;min-height:70px}
  .growth-flow li:last-child{padding-bottom:0}
  .growth-flow li:not(:last-child):after{display:none}
  .growth-flow span{position:absolute;left:0;top:-3px;width:31px;height:31px;border:1px solid var(--wine);border-radius:50%;display:grid;place-items:center;background:#fff;margin:0;z-index:1}

  .pillar-grid{display:block;margin-top:55px;border-bottom:0}
  .pillar-grid article,.pillar-grid article:last-child{display:grid;grid-template-columns:54px 1fr;padding:28px 0;border-right:0;border-bottom:1px solid var(--line)}
  .pillar-grid .line-icon{grid-row:1/4;height:auto;font-size:31px;padding-top:2px}
  .pillar-grid small{grid-column:2}
  .pillar-grid h3{grid-column:2;margin:8px 0 10px}
  .pillar-grid p{grid-column:2;margin:0;font-size:15px;line-height:1.7}

  .method-layout{gap:54px}
  .method-photo img{width:100%;height:auto;aspect-ratio:4/3;object-fit:cover;object-position:50% 48%}
  .steps{position:relative;margin-top:44px}
  .steps:before{content:"";position:absolute;top:30px;bottom:35px;left:16px;width:1px;background:rgba(214,133,54,.42)}
  .steps li{position:relative;grid-template-columns:52px 1fr;border-top:0;padding:14px 0 25px}
  .steps li>span{position:relative;z-index:1;width:33px;height:33px;display:grid;place-items:center;border:1px solid rgba(214,133,54,.72);border-radius:50%;background:var(--wine-dark)}
  .steps h3{font-size:18px}
  .steps p{font-size:15px;line-height:1.65}

  .audience-grid{gap:54px}
  .audience-grid ul{margin-top:0}
  .analysis-grid{grid-template-areas:"copy" "list" "action";gap:0;align-items:stretch}
  .analysis-grid>ul{margin-top:42px}
  .analysis-action{margin-top:34px}
  .analysis-action .button{width:100%;min-height:54px}
  .final-cta .button{min-height:54px}

  .whatsapp-float{right:16px;bottom:calc(16px + env(safe-area-inset-bottom));width:54px;height:54px}
  footer{padding-bottom:calc(25px + env(safe-area-inset-bottom))}
}

@media (max-width:560px){
  .container{width:calc(100% - 36px)}
  .section,.belief{padding-block:72px}
  .hero{min-height:max(640px,100svh);padding:104px 0 46px}
  .hero-photo{background-position:58% 38%}
  .hero h1{font-size:clamp(2.15rem,9.5vw,3.1rem);line-height:1.06;letter-spacing:-.025em}
  .hero-copy{font-size:16px;line-height:1.6;margin:24px 0 28px}
  .hero .button{font-size:13px;line-height:1.35;padding-block:12px}
  .microcopy{font-size:12px;line-height:1.55;margin-bottom:0}
  .eyebrow{margin-bottom:22px;line-height:1.5}
  .section h2,.belief h2{font-size:clamp(2.25rem,10vw,2.65rem);line-height:1.05}
  .lead{font-size:17px;line-height:1.65}
  .split-heading{gap:28px}
  .problem-grid{margin-top:44px}
  blockquote{font-size:27px;line-height:1.25}
  .center{text-align:left}
  .center .eyebrow{justify-content:flex-start}
  .section-intro{gap:15px}
  .method-photo>span{left:20px;bottom:18px;font-size:20px}
  .method-content h2{font-size:42px}
  .audience-grid{gap:42px}
  .audience-grid ul{display:block}
  .audience-grid li{font-size:15px}
  .analysis-grid>ul{margin-top:35px}
  .analysis li{padding:14px 0}
  .final-cta{min-height:680px;padding:88px 0}
  .final-photo{background-position:58% center}
  .final-cta h2{font-size:clamp(2.25rem,10vw,2.7rem);line-height:1.06}
  .final-cta p:not(.eyebrow){font-size:16px;line-height:1.65}
  .footer-grid{gap:30px}
}

@media (max-width:360px){
  .container{width:calc(100% - 32px)}
  .hero{padding-top:96px}
  .hero h1{font-size:2.15rem}
  .hero .button{font-size:12px;gap:10px}
  .method-content h2{font-size:38px}
  .pillar-grid article,.pillar-grid article:last-child{grid-template-columns:45px 1fr}
}